Powerade Unveils New Drink
This is the first new drink that Powerade has released in more than a decade.
Evolving with the times, this drink will have zero-sugar, no calories, also electrolyte-enhanced. They will be calling the new drink, "Powerade Ultra."
According to WILX, the "Powerade Power Water" is flavored water that not only contains vitamins but electrolytes.
This is a new move that moves the company just beyond sports drinks. Hoping to target the health and wellness markets.